Montegrappa to donate 5% of sales to promote reading in UAE

With 2017 nominated as ‘The Year Of Giving’ in the UAE, Montegrappa Pens has pledged to donate 5 percent of the regional sale revenues of all their regular edition fountain pens and special edition Hemingway pens (above) to the Emirates Literature Foundation. It’s part of “a joint commitment to encourage literacy and a life-long love of reading in the UAE”.

“We are proud to be further supporting reading and writing within the UAE,” said Giuseppe Aquila, Montegrappa CEO. “We value our growing partnership with the Emirates Literature Foundation and we hope the steps we take today in promoting literature have widening effects for generations to come.”

Isobel Abulhoul (right), Trustee of the Emirates Literature Foundation and Director of the Emirates Airline Festival of Literature, praised Montegrappa for its continued promotion of a reading habit in the UAE.

“They have been an integral part of the Emirates Airline Festival of Literature for several years, supporting our endeavour to create the next generation of writers through the Montegrappa Writing Prize. This brand new partnership with the Foundation will go a long way to aid our long-term programmes and bring us closer to developing reading culture in the country.”

What do you think?

Scroll down to load next post